A Pain POINT is any problem that
your customer (TARGET CUSTOMER) may experience along their customer
Your goal is to create the
PERFECT customer experience.
Common but Critical Pain
Information- can they quickly find out critical
information that they may need to buy (warrantees, free shipping
and returns, chat support, etc.)
Contacting your company-http://Hotels.comvs. Amazon. Amazon still has the best phone
customer service available and others make it impossible to speak
with an actual person who can help- hotels.com, Comast, etc.,
Buying made fast and simple- one-click, Paypal,
4 pay plans, memberships. etc.
Additional products and services that your
customer may want and need (and not even realize they need) such as
making suggested items they may like.
FREE RETURNS WITH A LABEL- make returns
effortless not a project
Survey to see what more they want need or wish
you would improve
About the Podcast
The 10 Minute Entrepreneur is a podcast for entrepreneurs and small business owners. Seasoned serial entrepreneur Sean Castrina shares quick hitting tips to help equip you for success. Both tactical and practical, Sean's advice will help you thrive.